Professional Mojo teaches you how to leverage social media and grow your business.

Facebook: Steps and Strategies for Getting Started 
-AN ONLINE WORKSHOP-
Wed., September 1, 2010
1:00 - 2:30 PM EST; $89

Many adults might think Facebook is a medium loaded with photographs of people showing off their personal best. But, in reality, Facebook is one of the most popular social media tools on the Web with a reported 70 million active users who range from teenagers to corporate executives. 

This number makes for a compelling audience. This online workshop will introduce your business to Facebook to help you cut to the chase and get you and your group off to the best start possible.

What you will learn.

  • What is social media?
  • What is Facebook?
  • How Facebook fits into your social media strategy
  • Benefits of using Facebook
  • How to get started on Facebook
  • Pitfalls of engaging in Facebook
  • Case studies of small businesses leveraging Facebook and what we can learn from it

Who should attend?
Those who are unsure of what Facebook can offer in return for time invested in this medium. Those who have a fairly good handle on the tool, but are not seeing any results. Those who are totally clueless and would like to see a step-by-step guide to getting involved in Facebook.

A few applications to get you thinking:

  • Build Awareness - Facebook can be a great resource for generating company and product awareness and building your relationship with the customers and prospects.
  • Customer Retention - Facebook is another means to provides valuable content and add another potential interception point to build the relationship with your audience.

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