LinkedIn: Leveraging for Personal and Business Brand
-An Online Workshop- 
Wed., Aug. 18, 2010
1:00 - 2:30 PM EST; $89.00

So, you're considering LinkedIn or you've signed up, but you don't know how to best leverage the technology. In this 90-minute
worshop we'll explain it in terms that make sense.

Your professional network of trusted contacts gives you an advantage in your career, and is one of your most valuable assets. LinkedIn exists to help you make better use of your professional network and help the people you trust in return.

LinkedIn is the leading professional network on the Internet and it is used in a number of different ways, for example:

• Enhance your personal brand by managing the information that’s publicly available about you as professional,
• Portray you as a thought leader in your field,
• Give you access to contacts you may have otherwise never had,
• Create and collaborate on projects, gather data, share files and solve problems,
• Post and distribute job listings to find the best talent
  

What will I learn?

• Why LinkedIn?
• Top 10 Uses List
• How can Linkedin Work for me?
  A. Types of access available (Free vs. Paid) and the benefits
  B. Exponential Network
  C. Looking for new networking contacts
  D. How to Introduce yourself to a new contact
• How Do I Get Started on Linkedin?
  A. Create an Account (Free)
  B. Produce a professional and meaningful profile
     1. Vanity URL
     2. Headline
     3. Employment
     4. Summary
     5. Specialties
     6. Contact Settings
     7. Public Profile Settings
• Suggested Next Steps

(We promise not to pawn your info.)i>/font>