Minimize Your Risk: How to Implement a
Social Media Policy
-An Online Workshop- 
Tuesday, March 23, 2010
1:00 - 2:30 PM EST; $89.0

Registration for this event has closed.

If your company is already engaged in social media or thinking about it and you don't have a Social Media Policy in place, Professional Mojo suggests you take a step back. A social media policy is your first line of defense against any risk you may encounter in social media marketing. If you don't protect your reputation, who will?

According to eMarketer, nearly two-thirds of companies do not have social networking policies. A sound social media policy encompasses a lot more than who can tweet what and where your employees can blog. 

Professional Mojo invites you to an information-packed workshop to learn more about implementing a social media policy.  

What will I learn?

• How to create an environment where prospects trust you in social media
• Case studies where corporate standards and employee guidelines could have avoided a brand and communications crisis 
• How to develop and implement a corporate social media policy
• Managing employee use of social media
• How to maintain brand consistency and standards within social media. 

While social media offers distinct benefits to businesses, employers must face the legal, practical and public relations challenges posed by these new activities in the workplace and develop a strategy for addressing them. 

Resources to get you thinking:

Few Companies Have Policy for Employee Use of Social Networks

The Right Way For Media Companies to Create Social Media Policies

(We promise not to pawn your info.)

"I was an attendee at this morning’s Webinar presentation. Thank you for the information and presentation. It was well presented and run." 
-Karisa Koenig, Meissner Filtration Products, Inc.