I admit it: I am a Twitter addict. I love Twitter. I know what’s happening in the world long before anyone else does (unless you are on Twitter, of course). It’s a plethora of instantaneous substantial and nonsensical information, all calling out for my attention. It’s up to me to find what I want and make sense of the chaos. The hunt is intoxicating.
Your social media strategy should include Twitter, but only if you, too, have an understanding of both its beauty and its ugliness. Because it has both. Check out our infographic of things to keep in mind: